Video Strategy & Activation
The aim of marketing is to drive the growth of your business, so the deployment, or “activation” of video content is crucial to that goal. For the otto team the activation is a key influence on what content we create for you.
We create a toolkit of video content that clients can use in the channels that work for them (at events, one their website, on social media, in email & blogs). This enables clients to build continuous marketing campaigns that create a steady stream of engagement.
We offer an activation service where we advise on each stage of the campaign and integrate it into your marketing strategy. We assist with the execution of the campaign, and do A/B testing and modification of the videos to ensure they achieve their business goals.
Many businesses already have video content but they have difficulty driving value from it. We offer a consultancy service where we audit your video marketing and give you actionable insights to drive the maximum value from your content.
So if you want to make sure you get the maximum return from your video marketing please get in touch.